The Pain

Most technology products steal your attention. They're engineered to keep you scrolling, not to help you live. The software we depend on has become the thing we need to escape from.

The Insight

Three principles guide everything I build:

Invisible

The best tool disappears after it does its job. You shouldn't have to think about it.

Intentional

Every feature exists because a real human pain demanded it. Nothing is added for engagement metrics.

Individual

Built for specific humans facing specific problems—not for the broadest possible market.

The Action

"I'm not a traditional developer. I use AI tools to build software that solves real problems I live through. What I lack in formal training, I make up for in proximity to the problem—I build for people like me. I am not just building apps. I am building a life of sovereignty—one app at a time."

For years, I lived alone with my cat. The question of what would happen to her if something happened to me became Keeper — the full story is in Letter #1. I've since moved. Tellmelist and Yes or No: Ask & Decide came first, practice runs for learning to build with AI. Keeper was the first one I built for myself.

Alongside software, I design physical objects that solve everyday friction. That work is the same philosophy in another form: quiet, useful, human.

Built with

SwiftUI Supabase Claude Code

Join the journey. Let's build a more intentional world.

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